Australia Food Sweetener Market

Australia Food Sweetener Market Analysis

The Australia Food Sweetener Market is expected to register a CAGR of 1.77% during the forecast period.

• The market’s growth can be primarily attributed to the increasing demand from the beverage industry. This accounts for a prominent share in the various applications of sweeteners.
• The diet-soft drink sector is highly dominant in the sugar substitute market, with aspartame emerging as the leading sweetener. However, stringent regulations in the region are expected to hinder the growth of the market studied.
• The Australian sugar industry is focusing on developing alternatives for sugars, primarily to cater to the increasing demand for natural sweeteners.
  

Australia Food Sweetener Market Trends

Aspartame Is The Leading Sweetener

Aspartame is a low-calorie, high-intensity sweetener used as a sugar substitute in some foods and beverages. It is 160 to 220 times sweeter than table sugar, so it provides negligible calories. Drinks that were formerly sweetened entirely with aspartame are now sweetened in many countries by blends of aspartame with other sweeteners; and the loss of aspartame sales is compounded by the potency gains and synergies from blending. In the future, we can expect to see increased quantities of aspartame destined for the confectionery and dairy industries, and we may even see lower priced aspartame making gains from saccharin in certain pharmaceutical applications.

Usage In Beverage Industry Has Grown In The Past Decade

The intake of beverages has changed dramatically over the past few decades, coinciding with an increased prevalence of obesity. Intakes of soft drinks, colas, other sweetened carbonated beverages, and fruit drinks with added sugar have increased dramatically, especially among youth, whereas the intake of milk has declined. Detrimental effect linked with consumption of excess sugar or artificial sweeteners, have led consumers to shift interests toward functional beverages. Incorporating botanical herbs, along with therapeutic properties has laid down a better roadmap for manufacturers to target the “desire for natural products” among consumers.

Australia Food Sweetener Industry Overview

The Australia Food Sweetener Market is a fragmented market with the presence of various players. Major players are bringing innovatoions in their products and are expanding their product portfolio to maintain the position in the market. Players are also focusing on natural and clean label products since consumers are becoming more health conscious.

Australia Food Sweetener Market Leaders