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VIETNAM MARKET INTELLIGENCE

Fixed Voice Market (2022 - 2028)

Fixed Voice Market Summary

The global fixed voice market size was valued at USD 142.2 billion in 2021 and is projected to reach USD 121.2 billion by 2028, registering at a CAGR of -2.3% from 2022 to 2028. Due to decreased circuit-switched subscriptions among businesses and consumers and a drop in average revenue per user (ARPU), fixed voice service revenue is expected to shrink in the coming years.

Key Market Trends & Insights

  • Asia Pacific witnessed a significant decline in fixed voice services revenues.
  • North America and European countries have witnessed sluggish adoption of fixed voice services for a couple of years.
  • By end use, consumer/residential segment witnessed a significant downturn in the adoption of fixed voice solutions.

Market Size & Forecast

  • 2021 Market Size: USD 142.2 Billion
  • 2028 Projected Market Size: USD 121.2 Billion
  • CAGR (2022-2028): -2.3%


Fixed voice revenues will be dragged down in the next few years due to a high preference for mobile and OTT-based communication services. Over the recent years, consumers and businesses have made a strong shift toward the mobile voice and online voice communication channels. This has further declined the overall revenue streams for the global fixed voice services market.

The rising deployment of 5G technology, an increasing number of mobile smartphones, and consumer inclination towards next-generation technologies have made a strong consumer shift towards VoIP and mobile voice communication platforms. This has hampered market growth in recent years. Additionally, governments across the globe are taking major initiatives to boost the adoption of mobile voice technologies. For instance; the Thailand government is working on the development of a fiber optic core network covering 80,000 kilometers across the country as part of the 'Thailand's Village Broadband Internet Project (Net Pracharat)'. The continuous fall in fixed voice service revenue is failing to balance the steady rise in fixed broadband service revenue, resulting in a decline in fixed communications services revenue.

Globally consumers are likely to abandon their fixed-line communication services and shift to mobile technology. Through 2024, revenue growth in the fixed broadband segment will be supported by a recovery in ARPU levels, as well as an increase in fiber-to-the-home/business (FTTH/B) subscribers as a result of the national broadband network (NBN) project. Fixed voice revenues will be dragged down in the coming years due to a high preference for mobile and OTT-based communication services.

During the COVID-19 crisis, the telecom services business has been one of the most robust sectors of the global economy. Many governments' anti-pandemic policies, which have forced people to stay at home and minimize face-to-face encounters, have boosted the use of telecom services. However, the market will be harmed by the economic impact of firm closures, rising unemployment, halted tourist activities, and lower consumer spending on non-essential goods and services.

Owing to decreased revenues from roaming costs, work-from-home scenarios, and slower net additions in the consumer sector, the mobile segment will see a minor dip in 2020. Fixed voice service spending will continue to fall and will take a further dip as a result of the pandemic, as consumers are likely to cancel fixed call services to save costs.

End-use Insights

Consumer/residential segment witnessed a significant downturn in the adoption of fixed voice solutions. Fiber-based fixed broadband services and mobile services remain the most adopted services by consumers and businesses. In the most developed markets, fiber-optic cables have largely supplanted fixed-line networks to take advantage of optical fiber’s superior performance over twisted-copper networks. Increased bandwidth demand fueled the development of fiber optics, a more advanced means of communication, as a result of the expansion of the internet and the consequent roll-out of services such as video-on-demand.

In business segment, fixed voice services have been replaced by enterprise communication solutions such as unified communications, PBX, voicemail, and telephony. This has hampered the growth of fixed voice service among businesses and enterprises. The remote work mandate created by COVID-19 has forced companies to upgrade their traditional communication platforms and opt for advanced cloud-based solutions. This is giving service providers an unparalleled chance to advertise cloud-based communications solutions while also demonstrating the flexibility of UCaaS and cloud services in terms of capacity modifications and service delivery regardless of location. This tendency is also predicted to hinder business use of fixed voice services.

Regional Insights

Asia Pacific witnessed a significant decline in fixed voice services revenues. As the region has transformed itself into a digital hub, the regional telecommunications services industry has undergone tremendous changes in recent years. Consumers and businesses in the region are turning to mobile voice services to fulfill their communication and network needs. Additionally, the loss of voice lines in the markets such as China, Japan, and India is primarily caused by fixed-mobile substitution and consolidation of multiple narrowband networks. Small and medium-sized enterprises in the region that do not require a landline or a reliable internet connection have begun to employ mobile data contracts to boost their company's potential mobility without having to deploy an expensive connection onsite. The growth of VoIP services, which use the internet to route phone calls, also eliminates the need for fixed voice connections.

North America and European countries have witnessed sluggish adoption of fixed voice services for a couple of years. Mobile phones have become the preferred form of communication since the 5G revolution, obviating the necessity for public telephone boxes and diminishing the need for enterprises to use fixed-line telephones and fixed internet connections. Customers are increasingly using mobile services and cheaper VoIP services, which have become more readily available as broadband penetration has increased. Price-capped mobile calling plans are progressively reducing the cost gap between fixed-line and mobile services, pushing people to use their phones instead of their landlines. As a result, the most immediate threat to the global fixed voice market is the shift of fixed-line voice revenues to mobile.

Key Companies & Market Share Insights

Leading industry participants are investing in R&D efforts to boost organic growth and market share. Companies are also generating new solutions and services to expand and strengthen their current portfolios as well as attract new customers. Businesses are opting for mergers and acquisitions, as well as strategic partnerships, to develop technologically advanced solutions and gain a competitive edge over their competitors. Some prominent players in the global fixed voice market include:

  • AT&T Inc.

  • Verizon Communications Inc.

  • Nippon Telegraph and Telephone Corporation (NTT)

  • China Mobile Ltd.

  • Deutsche Telekom AG

  • KT Corporation

  • Telefonica SA

  • KDDI Corporation

  • Orange SA

  • Reliance Jio Infocomm Limited

Fixed Voice Market