Italy Manufactured Homes Market

Italy Manufactured Homes Market Analysis

The Italy Manufactured Homes Market is expected to register a CAGR of greater than 5% during the forecast period.

• People in Italy are increasingly turning toward prefabricated and modular houses as a less expensive and more sustainable option. The prefab home market in Italy is expanding. NIU Houses aims to provide a global response to architectural and construction processes and has designed a system to carry out house construction most efficiently and effectively.
• In Milan, the prime segment is gaining traction. Most new high-end real estate developments are emerging in urban areas outside the third circle (the road ring that roughly delimited the city's maximum urban extension until the end of WWII), contributing to the city's enlargement. To the west, there is Gambara-Bande Nere and Lorenteggio, with renewed interest in the locality of San Siro; to the south, Corso Lodi and Porta Vittoria; and to the east, Città Studi and Indipendenza-Viale Argonne. Due to new developments, the northern parts of NoLo (Nord di Loreto), Isola, and Bovisa continue to grow. The majority of Milan's modern and luxurious new developments are located in emerging areas outside the third circle due to greater comfort and space.
• The pandemic's shock has accelerated existing trends and introduced new dynamics in the real estate sector, such as the rationalization of offices due to the spread of teleworking and the search for larger homes, possibly with outdoor space. One of the most pressing issues has been the design, quality, and size of living spaces. The search for larger housing solutions has resulted in a greater emphasis on smaller towns, including those in metropolitan outskirts. The dynamics of properties transacted differed between major cities and smaller towns beginning in 2020, resulting in a slight shift in the number of properties transacted in favour of the latter.
• Modular construction differs from traditional construction because the structure is prefabricated in a factory. The structure is divided into sections to be installed in the designated area once completed. Because all fixtures, domestic appliances, and pavements are already installed, the assembled house or building is ready to use. The European prefab market is currently experiencing rapid expansion, and northern European countries are setting the pace for the continent. Italy is regarded as one of the emerging markets with rapid growth. The market for manufactured homes in Italy is expanding due to the efforts of skilled start-ups, such as Vicenza-based Mobu, which are highlighting this construction model.

Italy Manufactured Homes Market Trends

Increasing Residential Real Estate Prices Demanding More Manufactured Homes Construction

• In December 2022, the highest asking price for a property for sale in the Trentino Alto Adige region was EUR 3,058 (USD 3291.02) per square meter. On the contrary, the lowest price in Italy is for a property in the Calabria region, i.e., EUR 920 (USD 990.10) per square meter. During the same month, the asking price for rental properties in Lombardia was the highest, at EUR 15.50 (USD 16.68) per month per square meter. The Calabria region had the lowest average asking price, with only EUR 6.73 (USD 7.24) per month per square meter. The Bank of Italy's Housing Market Survey, released in August, noted a softening in the Italian housing market, which is a significant change as house prices in Italy appeared to stabilize in the second quarter of 2022.
• Rising energy prices, particularly gas, and a high-interest-rate environment are the main factors slowing the Italian housing market. Russia has been withholding gas supplies to Europe in retaliation for Western sanctions imposed in response to its invasion of Ukraine, pushing up energy prices. As a result, consumers continue to face high electricity bills, impacting their purchasing power even further. According to these estimates, higher energy prices and the invasion of Ukraine are expected to put downward pressure on the number of potential buyers and house sale prices.
• Italy is going out of its way to attract inward investment, aided by Prime Minister Draghi's pro-business agenda and an innovative flat tax. The country already has 17,359 ultra-high-net-worth individuals (those with more than USD 30 million), which is expected to rise by 14% over the next five years. A survey of over 1,000 global buyers ranked Italy as one of their top five second-home destinations, with the United Kingdom and the United States being in the top two.

Increasing Home Ownership in Italy Driving the Market

• People are more interested in a simple, slower, cheaper, and higher quality life in small towns with good train connections to larger cities. "South working" is the new buzzword to describe the movement of people from Italy's northern cities to the south's marginalized areas. Many of these people have the provision of working from anywhere, including many Sicilians who have returned to the island since the pandemic. Low-cost real estate is also a motivator. Cammarata is one of several towns in Sicily that joined the "Case a 1 euro" (One Euro Houses) initiative, which began in Gangi and Salemi (both of which claim to be the first) in around 2010. Since then, hundreds of abandoned privately owned houses have been sold for upwards of EUR 1 (USD 1.08)
• According to Danilo Romolini of Romolini Immobiliare, prime property in the most desirable tourist areas such as Taormina, an ancient clifftop town on Sicily's east coast, and Ortigia, an island joined to the Sicilian mainland at Syracuse, can cost around EUR 3,000 (USD 3228.60) per sq. m. However, since the pandemic, Sicily's house prices have fallen by 3-4%, with the market "flooded" with mid-range apartments. Mussomeli, an ancient hilltop town of 11,000 people in central Sicily, has drawn buyers from 18 countries, including many from the United States, Australia, and China.
• Americans are on a spending spree, taking advantage of the dollar's current strength and fueled by a sense of adventure. They are frequently looking for properties with vineyards, which are a must-have for new second-home buyers.

Italy Manufactured Homes Industry Overview

The Italian manufactured homes market is fragmented with many local, regional, and a few global players. Some of the major players in the market are RI Group, PREFAB SRL, MB Modular Buildings, LEAPfactory SRL, and A-FOLD Partners, among others. The rising demand is expected to create opportunities for players to grow in the market with the help of advanced technology, allowing them to provide luxury housing at affordable prices. Companies are also engaging in partnerships to create wide-ranging products in the market.

Italy Manufactured Homes Market Leaders

Italy Manufactured Homes Market News

• October 2022 - Mask Architects, based in Sardinia, Perugia, and Istanbul, designed the world's first "Exosteel" mother nature modular prefabricated living houses in Orani, Sardinia, Italy, led by Znur Pinar er and Danilo Petta. The "Mother Nature" project, designed for Nivola Museum visitors, tourists, and artists in Orani, consists of 14 modular houses. The house is made up of several organic branches that support the three floors of the building and a hollow central column that is inserted into the ground for one-third of its length.
• May 2022 - Capreon purchased a development site on the north side of Milan's inner ring. The new joint venture with Finanziaria Immobiliare D'Este (FIDE) plans to build 40 high-end apartments and commercial space. Work is expected to begin in early 2023. In response to the city's high demand for Class A residential units, the JV seeks to identify opportunities to regenerate metropolitan Milan, by prioritizing ESG considerations to deliver energy-efficient, modern, and high-quality residences.