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Endpoint Security Market (2023 - 2030)

2023-09-0200

Endpoint Security Market Summary

The global endpoint security market size was estimated at USD 16.22 billion in 2022 and is projected to reach USD 28.80 billion by 2030, growing at a CAGR of 7.4% from 2023 to 2030. The emerging concept of Bring Your Own Device (BYOD) across organizations is expected to drive the market over the forecast period.

Key Market Trends & Insights

  • North America dominated the market with the largest revenue share of 36.6% in 2022.
  • By component, the component segment is categorized into solutions and services. The solution held the largest market share of 66.5% in 2022.
  • By deployment, the on-premise segment dominated the market with the highest revenue share of 61.5% in 2022.
  • By organization, the large enterprise segment dominated the market with the highest revenue share of 65.5% in 2022.
  • By application, the government & defense segment dominated the market with the highest revenue share of 22.3% in 2022.

Market Size & Forecast

  • 2022 Market Size: USD 16.22 Billion
  • 2030 Projected Market Size: USD 28.80 Billion
  • CAGR (2023-2030): 7.4%
  • North America: Largest market in 2022
  • Asia Pacific: Fastest growing market


With the increasing adoption of BYOD, employees in an organization are accessing corporate data on their mobile devices. However, it creates safety and management challenges, which require advanced end-point security solutions to safeguard sensitive business information. Several vendors, such as McAfee, FireEye, and Sophos, are developing innovative solutions to meet the rising demand for mobile device security.

The global market is highly competitive and characterized by constant and rapid technological advancements and evolving standards. Mergers & acquisitions and strategic alliances are the key growth strategies adopted by the key players operating in the industry. For instance, in March 2022, Google announced its intention to acquire cybersecurity company Mandiant for USD 5.4 billion. This strategic move reflects the overarching goal of major cloud providers to assist enterprises in safeguarding their operations against the ever-increasing threats posed by cyberattacks. The acquisition underscores Google's commitment to bolstering cybersecurity measures and reinforcing its position as a trusted provider in the industry.

Several regulatory trends are boosting the adoption of this technology in each sector, such as BFSI, retail, and others. For example, in North America, Data Breaches Disclosure Law, Payment Card Industry (PCI) Data Security Standard (DSS), and Payment Application Qualified Security Assessor (PAQSA) govern the retail sector.

Component Insights

The component segment is categorized into solutions and services. The solution held the largest market share of 66.5% in 2022. With the rise in cyber threats and sophisticated attacks, organizations are increasingly prioritizing the security of their endpoints. This has led to a demand for comprehensive endpoint security solutions that protect against malware, ransomware, phishing, and other evolving threats.

The services segment is projected to register the fastest CAGR of 8.9% over the forecast period. Many organizations need help acquiring and retaining skilled cybersecurity professionals to handle their endpoint security needs. Building an in-house team with the required expertise can be time-consuming and costly. By opting for managed security services or outsourcing their endpoint security needs, organizations can leverage the knowledge and experience of service providers with dedicated teams of cybersecurity experts. This allows companies to overcome skill gaps and resource constraints while benefiting from robust endpoint security solutions.

Deployment Insights

The on-premise segment dominated the market with the highest revenue share of 61.5% in 2022. On-premise deployment offers greater flexibility in terms of customization and integration with existing systems. Companies can tailor the endpoint security solution to meet their requirements, integrating it seamlessly with their other on-premise security tools and infrastructure. This level of customization allows for better alignment with existing workflows, security policies, and business processes, leading to more efficient and effective security management.

On the other hand, the cloud segment is expected to grow at a significant CAGR of 9.0% over the forecast period. With the need to reduce expenditure and investment, organizations are focusing on the adoption of cloud-based services. Additionally, there is a shift from on-premise to cloud services as the former requires additional maintenance and is more expensive. Cloud-based endpoint security solutions offer centralized management capabilities, allowing companies to monitor and manage security measures across their entire network of endpoints from a single console. This centralized approach simplifies security administration, improves visibility into potential threats, and enables faster response times.

Organization Insights

The large enterprise segment dominated the market with the highest revenue share of 65.5% in 2022. The need to upgrade the existing threat prevention system is expected to augment further the growth of endpoint security services in large enterprises. The reluctance of SMBs to outsource security services to third parties is restricting the adoption of these services. However, the rising number of data breaches in these organizations is expected to boost the adoption of endpoint security services over the forecast period.

The SME segment is expected to witness significant growth of CAGR of 9.3% over the forecast period. Many SMEs operate in industries with specific data protection and security regulatory requirements, such as healthcare, finance, and legal. Endpoint security solutions assist SMEs in meeting these compliance standards by providing features like data encryption, access controls, and activity monitoring. By ensuring compliance, SMEs can avoid legal penalties, financial loss, and damage to their reputation.

Application Insights

The government & defense segment dominated the market with the highest revenue share of 22.3% in 2022. Government agencies and defense organizations handle highly sensitive and classified information, including national security data, intelligence reports, confidential government documents, and citizens' personally identifiable information (PII). Protecting this data from unauthorized access, breaches, and cyberattacks is paramount. Endpoint security solutions provide robust protection for government endpoints, ensuring critical data's confidentiality, integrity, and availability.

The healthcare segment is expected to witness significant growth of CAGR of 10.9% over the forecast period. The healthcare industry has witnessed a surge in cybersecurity threats, including ransomware attacks, data breaches, and malware infections. Cybercriminals target healthcare organizations due to the valuable data they possess and the potential impact on patient safety. These threats have led to increased awareness and investment in endpoint security solutions to protect against malicious activities. Consequently, the healthcare segment has become a significant market for endpoint security vendors.

IT & telecom and BFSI are expected to gain market share over the forecast period due to the increasing need for customer data security and data breaches. The IT and telecom sector is anticipated to witness a significant CAGR of 8.9% over the forecast period.

Regional Insights

North America dominated the market with the largest revenue share of 36.6% in 2022. The region has many key participants offering advanced solutions to segments such as BFSI, automotive, and healthcare. Moreover, North America has stringent compliance requirements and regulations, such as the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR). These regulations impose strict data protection and privacy measures on organizations. Endpoint security solutions help organizations meet these compliance requirements by securing sensitive data and preventing unauthorized access or data breaches.

The Asia Pacific is expected to grow at the fastest CAGR of 12.0% during the forecast period. The popularity of BYOD and cloud computing trends are boosting the adoption of these services in the region. Additionally, the rapid growth of industries such as finance, healthcare, e-commerce, and manufacturing in the Asia Pacific region has led to the expansion of IT infrastructure. With an expanding network of endpoints, there is a greater need for comprehensive endpoint security solutions to protect against evolving threats.

Key Companies & Market Share Insights

The global endpoint security market is dynamic. Companies in the marketplace are transforming their components and solutions to provide cost-effective systems to endpoint security providers. The key manufacturers are increasingly forming long-term agreements with suppliers to effectively manage their profit margins and inventory flow.

Other strategies companies undertake include developing new components and service lines. For instance, in June 2021, Broadcom, Inc. introduced Adaptive Protection, an enhanced technology incorporating Symantec endpoint security. The launch of adaptive protection provides customers with advanced, automated, and personalized protection tailored to their specific environments. This cutting-edge solution leverages state-of-the-art machine learning (ML) techniques built upon the extensive experience of Symantec endpoint security. It ensures minimal impact on productivity while delivering robust security measures. Some of the prominent players in the global endpoint security market include:

Recent Developments

Endpoint Security Market