Women's T-shirts Market (2022 - 2028)

Womens T-shirts Market Summary

The global women’s T-shirts market size was valued at USD 106.62 billion in 2021 and is estimated to reach USD 161.69 billion by 2028, expanding at a compound annual growth rate (CAGR) of 6.1% from 2022 to 2028. This growth can be attributed to factors such as easy-to-wear, being more comfortable, and being suitable for all the seasons.

Additionally, rising per capita income and purchasing power, coupled with changing fashion trends across the globe, are contributing to the growth of this market. Moreover, apparel manufacturers adopt automatic machines to increase production and reduce the cost associated with them.

T-shirts are used to cover the upper body and are made from various types of fabrics such as cotton, polyester, and cellulosic. Considering comfort and styles, T-shirts are available in different sleeve lengths, necklines, colors, and designs. Additionally, designs of T-shirts are used for the branding of the companies and events. The products are used to develop emotional bonds that improve team spirit. This unites the team and increases motivation and commitment among team members to achieve the desired goals.

The COVID-19 pandemic and lockdown situation led many governments to restrict travel or citizens to stay at home as a precautionary measure. Citizens were at home due to pandemic restrictions. Though there is a demand for T-shirts, manufacturers cannot supply products due to the restricted production and disturbed supply chains. Thus, the market experienced a shortfall in the sales of apparel. Considering this short slack in market revenue, it is expected that the sector will soon witness healthy growth in the upcoming years after COVID-19 restrictions.

Fiber Insights

The polyester segment dominated the market and contributed to the largest revenue share in the global market of more than 50.0% in 2021 and is forecast to expand with a CAGR of 5.5% from 2022 to 2028. Polyester is a synthetic type of fiber that contains compounds of the ester functional group. This fiber is obtained from petroleum and is one of the most popular fibers in the textile industry across the globe. This fiber is a durable and relatively more economic material used for manufacturing apparel products. Consumers prefer apparel made from polyester fiber, as it is resistant to many environmental conditions. With all these benefits, polyester is consumed the most for making apparel in the textile industry.

The cellulosic segment is forecast to expand with the highest CAGR of 8.4% from 2022 to 2028. The cellulosic fiber was obtained after the chemical processing of cotton, inters, and wood pulp. The segment is used to create a variety of fabrics such as denim, corduroy, muslin, linen, and organza. With the increasing popularity of these fabrics among consumers, it is expected that the segment will witness momentous growth during the forecast period.

Distribution Channel Insights

Offline distribution channels contributed to a larger market share of more than 75% in 2021. Offline channels include exclusive stores, hypermarkets and supermarkets, and retail stores. Manufacturers and marketers use the traditional retail channel for more sales. The segment includes organized retail channels which are more customer-oriented and provide better services by selling a variety of apparel directly to the end-users. Additionally, these stores provide a choice of physical verification and trials & facility of products to the end-users, thus contributing to the market revenue.

The online distribution channel is forecast to register a faster expansion of a CAGR of 7.3% from 2022 to 2028. The customers initiated using online shopping portals and mobile apps for shopping and are getting popular due to the simplicity and convenience. Products are available at economic rates via online channels compared to offline. Moreover, end-users choose the most believed shopping portals to purchase due to the increasing penetration of the internet and smart devices. Thus, the growth of this segment is observed to be more.

Regional Insights

Asia Pacific is forecast to expand with the highest CAGR of 7.2% from 2022 to 2028. China and India are positively contributing to the growth of the market. With the largest growing population and increasing disposable income, the region is witnessing huge demand for apparel. Many multinational companies are expanding their foothold in this region due to low labor costs and easy availability of raw materials, which will lead to a more working population. Rising information technology is also positively contributing to the growth of the market. Thus, the region is forecast to grow with the highest CAGR during the forecast period.

Europe contributed the largest market share of more than 30% in 2021. Well-developed economic countries such as Germany, the U.K., and France are positively contributing to the market revenue. A financially independent population, higher per capita income, and changing fashion trends are major factors expected to impact the growth of the market in this region. Thus, this region contributes most to the market revenue.

Key Companies & Market Share Insights

The women’s T-shirts market is characterized by the presence of various well-established players and several small and medium players. Vendors are focusing on product launches to meet consumers’ expectations with changing fashion consciousness. Moreover, vendors are expanding their reach across the globe. Such initiatives are expected to boost the adoption rate of the products among consumers. Some of the prominent players in the global women’s T-shirts market include:

• Dior

• H&M Hennes & Mauritz AB

• CHANEL

• Guccio Gucci S.p.A.

• PRADA

• Burberry Group Plc

• Giorgio Armani S.p.A.

• Dolce & Gabbana S.r.l.

• Gianni Versace S.r.l.

• Louis Vuitton, Inc.

Women’s T-shirts Market